Established Skincare Brand High Net Profit High-Growth E-commerce Asset

This is a performance-driven e-commerce business operating in the skincare products and beauty niche, targeting a highly responsive demographic looking for clinical-grade results. It specializes in distinctive, design-led products inspired by professional beauty aesthetics, supported by a focused and cohesive product offering featuring an Energizing Beauty Light device alongside high-margin consumable serums, oils, treatments, and collagen powders.

With strong margins and proven product-market fit, the business has achieved consistent revenue through a high-performing paid Meta acquisition strategy yielding an exceptional 41.56% lifetime repeat purchase rate. It is supported by a large and engaged audience base, including 5,307 active email subscribers, private community footprints, and over 6,700 lifetime buyers, providing a solid foundation for continued growth.

Operating on a streamlined, asset-light pre-stocked fulfillment model powered by Shopify, and supported by established manufacturing partnerships in China and a local Dutch supplier, the business maintains high operational efficiency with domestic shipping turnarounds.
Customer acquisition is driven primarily through scaled Meta Ads, complemented by automated retention flows. With no paid search or international marketing channels currently launched, the business presents clear opportunities for diversification and growth — making it an attractive acquisition opportunity within the beauty and skincare e-commerce space.

At a Glance
Business Model: Pre-stocked Fulfillment (Hybrid Logistics)
Year Launched: November 2023
TTM Revenue: AED 2,070,000
TTM Net Profit: AED 698,000
Average Order Value (AOV): AED 403
Market Position: Premium direct-to-consumer skincare and beauty device brand targeting the Netherlands and Belgium markets, offering custom skin-care systems with elite consumer trust ratings (4.6/5 Trustpilot).